Powered by B2C Creative

Craft clash

Craft Clash is shaking things up in a big way—literally. Each month, we bring together elite bartenders from top venues across the city to compete live at rotating host bars. This isn’t just another industry night—it’s an interactive experience where cocktails, competition, and community collide.

The Gameplan

Come Drink, Vote, and Network

Craft Clash is more than just a cocktail competition — it’s a high-energy, community-driven networking experience designed for hospitality professionals, creatives, industry leaders, and tastemakers who appreciate the artistry of cocktail culture and the power of connection.Each month, we take over a new venue and spotlight some of the best bartenders and bar managers in the state, pairing them with sponsor spirits and pushing their creativity to the next level. Attendees enjoy a night of competition, tastings, conversation, and curated content — all backed by a full-scale media campaign powered by B2C Creative and amplified through platforms like @bartender2ceo, @craftclashtx, and @speedrailz.
Craft Clash isn’t your average night out. Guests receive access to:

  • You Be the Judge: Attendees help decide the winning cocktail through live tasting and scoring — your voice matters.

  • Try Innovative Drinks: Sample recipes you won’t find on any menu, crafted just for this event.

  • Network with Industry Leaders: Mix and mingle with bartenders, venue owners, spirit brand reps, content creators, and media pros.

  • Get Captured On Camera: Enjoy access to event photography and branded content you can repost. Look your best — we’ll be shooting.

  • Educational + Entertaining: Watch live drink battles, participate in bar games, and get insight into what’s shaping hospitality in 2025.

Who is this for?
- Beverage industry professionals (bartenders, managers, owners)
- Event planners and hospitality creatives
- Social media influencers and lifestyle content creators
- Curious cocktail lovers and educated consumers
- Startup founders, marketers, and collaborators looking to connect over something better than small talk

Want to experience the Craft Clash movement firsthand?
Fill out the short form below and tell us a little more about yourself. If selected, you’ll receive a FREE RSVP ticket to attend the next Craft Clash near you.

Compete at Craft Clash

Showcase Your Skills. Build Your Brand

Craft Clash is your chance to step out from behind the bar and into the spotlight. This competition series is more than just a cocktail challenge—it’s a media-powered opportunity for bartenders and bar managers to build their brand, connect with the industry, and showcase their venue to a broader audience.Each event is hosted at a different bar, featuring two to four guest bartender teams. You’ll collaborate with a teammate (usually from your home venue) to create an original cocktail using a sponsored spirit. Our audience and judges will determine the winner based on drink quality, creativity, and how well your cocktail moves during the event.If selected, here’s what you can expect as a competitor:

  • Media Day at Your Home Venue: We’ll capture professional photo and video content to promote your team, your venue, and your cocktail creation.

  • On-Camera Interview: Discuss your venue, your cocktail inspiration, and your story—featured on Craft Clash TV.

  • Social Media Spotlights: Shared across the Craft Clash, Speedrailz, and B2C Creative platforms (70k+ combined audience).

  • Digital Portfolio Assets: Receive edited photos and reels you can use for personal branding or job opportunities.

  • Bragging Rights and Cash Prize: Winners receive a cash prize and a major spotlight during post-event media content.

Competition Format:

  • Event Night: Serve 50-70 cocktails to guests.

  • Cocktail Scoring: Based on audience vote, cocktail sales volume, and judge ratings.

  • Prep Requirements: Cocktail must use 1.25 oz of the sponsored spirit (no split basing). A batch version will be needed operational efficiency

  • Garnish & Storyline: Drinks will be evaluated on presentation and creativity. We’ll also ask for a short write-up about your recipe and prep process.

Interested in competing at an upcoming event? Apply below.

Partnership Opportunities

Host a Craft Clash

Let Us Bring the Energy to Your Venue

Looking to pack the house on an off-night with great media exposure and cocktail culture? We’re currently seeking partner venues interested in hosting our monthly Craft Clash Bar Takeover Series. These events are designed to boost midweek traffic, generate high-quality media for your business, and position your space as a local leader in the hospitality scene.Whether you’re an established cocktail lounge, a high-volume bar, or a new concept looking for exposure, Craft Clash is a powerful platform to amplify your brand.Craft Clash offers host venues:

  • Dedicated Media Day at Your Venue: Our professional team will capture your space, menu, and team to create photo/video assets for pre-event promotion. This includes a venue spotlight interview hosted by Bartender2CEO and shared across our network.

  • Increased Midweek Foot Traffic: We drive attendance through RSVP-only access, influencer partnerships, digital ads, and targeted outreach to industry leaders and professionals.

  • Access to Industry Leaders & Influencers: Each event attracts a diverse mix of creators, bar professionals, brand reps, and media. You’ll be seen by future clients, event planners, and talent.

  • Content You Can Repurpose: Post-event media includes photo galleries, cocktail content, and highlight reels featuring your brand and team. Great for socials, ads, and website updates.

Ready to host a Craft Clash event? Let’s talk.

Partner With Us

Craft Clash is a traveling, content-powered cocktail competition and bar takeover series that highlights the best in beverage creativity, venue culture, and industry storytelling. Built by the creators of Speedrailz, Bartender2CEO, and B2C Creative, the event merges the power of hospitality media with real in-person engagement — giving brands a highly targeted, community-first platform for exposure and activation.We’re actively seeking brand partners, spirit sponsors, hospitality tech platforms, barware and equipment companies, financial service providers, and other industry-adjacent collaborators who want to connect with decision-makers and tastemakers across Texas and beyond.

What Makes Craft Clash Different

  • Hybrid Model: Half content campaign, half live activation. Your brand will live both digitally and in-person.

  • Curated Network: Each event brings together high-performing bar managers, venue owners, media professionals, and industry influencers.

  • Real Integration: Your product or platform will be thoughtfully woven into content and competition challenges — not just logo placement.

  • Repeat Exposure: Multiple touchpoints across the pre-event media days, event night interactions, post-event recaps, and influencer reels.

Who We Work With

  • Liquor and non-alcoholic spirit brands

  • Beverage ingredient companies

  • Hospitality tech startups and POS systems

  • Recruiting agencies and staffing platforms

  • CPA, legal, and financial service providers

  • Barware and product vendors

  • Health and wellness brands with F&B ties

  • Creative and consulting agencies

About the Creator: The Vision Behind Craft Clash

My name is John P., and I’m the founder of Craft Clash TV, Speedrailz, and B2C Creative — and the voice behind Bartender2CEO.For nearly two decades, I worked in the hospitality industry — behind bars, on the floor, and in leadership roles across Texas. From those years of service and connection, I gained something that couldn’t be taught: an understanding of what great hospitality really means — and how much creativity, resilience, and operational excellence it takes to sustain it.But I also saw how often that brilliance went undocumented, undervalued, or underutilized — especially in the beverage world.That’s why I created Craft Clash — a media-first competition series and community that highlights hospitality craft in all forms, from innovative cocktails and bar programs to emerging leaders and event operations. It’s not just about finding the best drink — it’s about showcasing the best people behind the glass.Through B2C Creative, I provide venues, spirit brands, and bartenders with media, event planning, and marketing support that actually works. Through Speedrailz, I’ve built a competitive stage for bartenders to test their skills and grow their brands. And through Bartender2CEO, I help service industry professionals take ownership of their future — through storytelling, strategy, and community building.All of these platforms work together to offer something rare:
A space where creatives and business minds can meet, compete, collaborate, and grow.
A place where venue managers, bar owners, and brand reps can discover new opportunities.
A stage where bartenders and bar teams can shine in front of a real audience — and get the media they deserve.Whether you’re here as a guest, a brand, a competitor, or a collaborator, I’m glad you’ve found us.This is Craft Clash — where creativity meets connection, and every drink tells a story.